Jose Antonio Morales C.

AI and Workflow Automation

I have always dreamed of using technology to level the field. Small businesses have had it harder than big corporations since I can remember.
Back in Peru, during those Microsoft product launches, marketing campaigns, and the workshops I delivered to local businesses, I always carried the same intention: help people work better, smarter, and with more creativity — so they could improve their quality of life and gain a fair competitive edge.Now with AI — the innovation of the century — the field is more leveled than ever.
We’re about to see early adopters and laggards interacting side by side. Young innovators will resist traditional IT providers, while agile companies will embrace AI responsibly and move faster than anyone expects.I’ve always been an early adopter. I don’t follow guidelines; I learn by trial and error, and that gives me a unique perspective.
I work with tools like n8n, Zapier, Power Automate, NotebookLM, and custom GPTs to help people and companies automate, simplify, and modernize their work.In my latest consulting project, I helped a company move from a complex, Excel-based information system into the era of workflow automation. Today they are fully self-sufficient, keep their digital skills in-house, and collaborate better with third parties.If you want support, ideas, or a fresh point of view on AI and automation:

• Reach out

Community Building

I started Aurora Coworking in 2015. My intention was simple: support local entrepreneurs in the town where I live.
But after a few years, I realized something important — I wasn’t acting like a “founder.” I had naturally stepped into the role of a facilitator.Without knowing it, I was learning the craft of community building.Today we have two spaces: one in Murska Sobota and another in Ljubljana. From my perspective, both are thriving. People care about the space, about each other, and they take leadership into their own hands when it’s needed.Together with Teja, we are building something meaningful — and something that quietly challenges the traditional models of how coworking spaces should operate.
We’re working toward cooperation with other like-minded community leaders, and as we look toward 2026, we hope to welcome a third Aurora Coworking space into our network.This experience with Aurora naturally led me to create Lincoln Island, a digital extension of the same spirit: freedom, independence, community, and shared growth.
If that resonates with you, you’re invited.

Newsletters

This is my #nowpage - Updated in November 2025

Jose on a good day...

Recent posts:

Aurora Coworking

We all love Aurora Coworking :)
Join us.